The group established its own brand SEEDER in 2014, mainly engaged in the R&D, production, and global marketing of professional broadcast television products. It has set up three independent R&D centers and dedicated production bases in Hangzhou, Zhongshan, and Qingdao successively, with products covering ten series includ ing Studio Automation Systems, ST2110 IP, Robotic Camera Systems, UE5 Graphics, Networking Prompter System, Virtual Tracking Heads, Pedestals, Tripods, Lighting, and Audio. Hangzhou SEEDER Network Tech CoLtd. is responsible for global marketing.


From 2019 to 2022, it has successively reached strategic cooperation with Vizrt and EPIC Games, and developed automated studio content access, rundowns automation generation systems and intelligent graphics, providing broadcast television users with a full-process studio automation system solutions. During this period, the SEEDER team also launched a fully self-owned intellectual property studio automation solution.


By 2023, through the team's continuous efforts, it has formed five core technologies in the industry, including Studio Automation Systems, X86 Architecture ST2110 IP, Robotic Camera Systems, Networking Prompter System, and IP Graphics.


In April 2024, SEEDER officially launched a complete range of IP products based on its independently developed 2110 SDK. This lineup includes vision mixers, gateways, multi-viewers, recorders, video servers, delay units, transcoders, CG graphics, AR/VR graphics, VideoWall graphics, and other full ecosystem IP products. Notable features introduced for the first time include software-defined functionality, unlimited direct switching, loop pre-monitoring, and distributed audio mixing.


The group's headquarters are located in beautiful Hangzhou, with agents/distributors worldwide. After years of cultivation and development in domestic and international markets, products are sold to countries and regions in Asia, Europe, the Americas, and the Middle East, gaining widespread recognition and praise in domestic and international markets. With over 20 years of deep cultivation in the broadcast television industry, and accumulat ed experience in post-production networks, studio system integration(domestic), and studio graphics fields, we hope to create a Chinese international brand in the broadcast television industry through the joint efforts of the team.

 

Three R&D and Manufacturing Centers

Hangzhou SEEDER Intelligent Technology Co., Ltd.

Qingdao SEEDER Robot Technology Co., Ltd.

Zhongshan SEEDER Film and Television Equipment Co., Ltd.


Global Marketing Center

Hangzhou SEEDER Network Tech CoLtd.

Beijing SEEDER Intelligent Technology Co., Ltd.